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Replace Matomo Mobile Faster cold start

Replace Matomo Mobile to speed up cold start

Migrate from Matomo Mobile to a lighter analytics SDK to reduce cold-start latency. Helps developers avoid collecting personal data.

Example Matomo Mobile call (the "before")

swift Respectlytics
import MatomoTracker

let tracker = MatomoTracker(siteId: "1", baseURL: URL(string: "https://your-matomo.example.com/matomo.php")!)
tracker.userId = userId

let event = Event(
    tracker: tracker,
    action: ["purchase"],
    eventCategory: "ecommerce",
    eventAction: "purchase",
    eventName: "paywall",
    eventValue: NSNumber(value: price).floatValue
)
tracker.track(event)

Heavy analytics SDKs do work at app launch — reading identifiers, initialising queues, network dispatch — that compounds visibly on lower-end devices. Respectlytics's SDK adds typically under 30ms to cold start, vs 100-300ms for Firebase Analytics's full initialisation chain.

Remove Matomo Mobile cleanly

  1. 1

    Remove the Matomo SDK from your build (MatomoTracker / org.matomo.sdk:tracker / matomo_tracker)

  2. 2

    Remove Tracker.builder().build() initialisation and track(...) call sites

  3. 3

    Decide whether your Matomo server stays online (for web traffic) or gets decommissioned

  4. 4

    If you used Matomo's visitor segments alongside web data, plan how you'll bridge web ⇄ mobile analytics under Respectlytics (web isn't Respectlytics's primary surface)

Matomo Mobile vs Respectlytics — faster cold start

Matomo MobileRespectlytics
Typical cold-start contribution (p50)— see tool note above< 30ms
Initialisation work on launchReads IDFA/AAID, opens SQLite, spins up threadsAllocates ring buffer (RAM-only)
Number of background threads spawned— typically 2-41
Synchronous I/O on init— typical (SQLite open)None

Frequently asked questions

How do I measure cold start before / after?

iOS: Xcode Organizer's Launch Time metric (aggregate from real users) or Instruments → App Launch template (synthetic). Android: adb shell am start -W <package>/.<activity> or Play Console's Vitals → Startup time. Measure before removing the old SDK, after, and compare on the same device class.

Does Respectlytics block the main thread on init?

No. Respectlytics.configure(appKey:) is synchronous but does only in-memory work (allocates the ring buffer). The network flush runs on a background dispatch queue / coroutine.

What's typical magnitude of improvement?

On a mid-range Android device, removing Firebase Analytics + AppsFlyer typically saves 100-300ms off cold start, depending on Google Play Services init state. On iOS the delta is usually 50-150ms. Effect is more pronounced on cold-start (uncached) than warm-start launches.

Does cold-start improvement actually affect business metrics?

Yes — first-session abandonment correlates with launch latency in published benchmarks. A 100ms improvement on the slowest deciles of your device distribution can show a measurable first-day retention lift.

Related migration guides

Track what matters. Collect nothing you don't.

Five-field event schema, RAM-only event queue, no IDFA, no AAID, no persistent user IDs. Helps developers avoid collecting personal data in the first place.