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Replace Segment (Twilio) Smaller app binary

Replace Segment (Twilio) to shrink your app binary

Migrate from Segment (Twilio) to a lighter analytics SDK. Helps developers avoid collecting personal data and ship smaller binaries.

Example Segment (Twilio) call (the "before")

kotlin Respectlytics
import com.segment.analytics.kotlin.android.Analytics

val analytics = Analytics("YOUR_WRITE_KEY", context) {
    collectDeviceId = true
    flushAt = 20
}

analytics.identify(userId, traitsOf("email" to email, "plan" to "pro"))
analytics.track("Paywall Purchase", buildJsonObject {
    put("value", price)
    put("currency", "USD")
})

App-binary size affects download conversion (especially on lower-end devices and cellular networks) and storage pressure for users with full phones. Heavy analytics SDKs (Firebase Analytics, AppsFlyer, Branch) routinely add several MB to the binary; Respectlytics's per-platform SDK is under 100 KB.

Remove Segment (Twilio) cleanly

  1. 1

    Remove the Segment Analytics SDK from your build (Analytics-Swift / analytics-android / @segment/analytics-react-native / segment_analytics_flutter)

  2. 2

    Remove Analytics.client(writeKey: ...) and analytics.track(...) call sites — replace with Respectlytics.track("event_name")

  3. 3

    Critically: review your Segment destinations and decide which destinations you still need data flowing to from Respectlytics (most don't — that's the point)

  4. 4

    Delete the Segment workspace's mobile source once events have stopped flowing

  5. 5

    Audit and remove the downstream destination SDKs that Segment was the only reason to forward to (e.g., Facebook Pixel, Google Ads)

Segment (Twilio) vs Respectlytics — smaller app binary

Segment (Twilio)Respectlytics
Typical contribution to IPA size— see tool note above< 100 KB
Typical contribution to APK / AAB size— see tool note above< 100 KB
Transitive dependencies— see tool note aboveNone (zero third-party)

Frequently asked questions

How much do these SDKs typically add to my binary?

Varies by SDK. Rough order of magnitude on Android (release AAB): Firebase Analytics ~3-4 MB (with transitive Google Play Services), AppsFlyer ~1-2 MB, Branch ~1.5 MB, Mixpanel ~1 MB. Our [SDK Bundle-Size Comparator](/tools/sdk-bundle-size-comparator/) has up-to-date numbers per SDK.

Does binary size actually affect downloads?

Yes — particularly past Apple's 200 MB cellular-download cap and on lower-end Android devices with limited storage. Google's Play Console has internal metrics showing measurable install-rate differences when AAB size crosses common thresholds (50 MB, 100 MB).

How does the size reduction work in practice?

Removing a single ~3 MB SDK from your release build shrinks the binary by roughly that amount. Multiplied by user installs, the cellular-data savings compound. iOS App Thinning handles per-device variants; Android AAB delivers size-optimised installs by ABI / density / language.

Does the smaller SDK come at a feature cost?

Respectlytics intentionally doesn't bundle features it considers separate concerns: no ads, no attribution, no in-app messaging, no A/B testing, no crash reporting. Each of those is a dedicated tool's job. The smaller surface is the deliberate design — you add only what you actually use.

Related migration guides

Track what matters. Collect nothing you don't.

Five-field event schema, RAM-only event queue, no IDFA, no AAID, no persistent user IDs. Helps developers avoid collecting personal data in the first place.